Fisher-Price Best Little Laugh' Contest & Tour
The best way to a mother's heart is through her child's laughter. Fisher-Price
has been helping children play, laugh and grow for generations and now they want to encourage Canadians to share their baby's
laughter with their friends and family through social networking. Over the next few months, Fisher-Price will be running
the ‘Best Little Laugh' contest which invites parents and legal guardians across Canada to upload a sound clip or video
of their child's laughter to bestlittlelaugh.ca. From there, parents and legal guardians can send the link to friends and
family through Facebook and Twitter to encourage votes for their child's laughter. The grand prize winner will take home the
ultimate Fisher-Price toy closet, which includes $2,500 worth of Fisher-Price toys, a year's worth of Fisher-Price diapers
and a Kodak Playsport Digital Video Camera. Additionally, there are 50 secondary prizes.
Along with the contest
Fisher-Price is introducing the ‘Playtime Tour 2010' to give moms and caregivers the opportunity to see their kids play
with the classic as well as the latest and greatest Fisher-Price toys free of charge. The Tour will travel across Ontario
from August 19, 2010 to October 2, 2010, stopping at over 25 locations.

Fisher-Price is celebrating laughter, ingenuity and a fresh new
look with a series of programs that encourage Canadian babies to play, laugh and grow. Over the next few months, Fisher-Price
will launch its ‘Best Little Laugh' contest as well as its new look and feel. Also, Ontarians are invited to check
out the newest Fisher-Price toys at the Playtime Tour 2010, visiting key locations across the province.
The
Fisher-Price ‘Best Little Laugh' Contest The best way to a mother's heart is through her child's laughter, says a recent survey conducted by Angus Reid. In fact,
when moms were asked "what is the best sound that their child makes throughout the day," 71 per cent said laughter.
Therefore, Fisher-Price is evoking children's laughter over the next few months through the ‘Best Little Laugh' contest.
The contest invites parents and legal guardians across Canada to upload a sound clip or video of their child's laughter to
bestlittlelaugh.ca. From there, parents and legal guardians can send the link to friends and family through Facebook and
Twitter to encourage votes for their child's laughter. The grand prize winner will take home the ultimate Fisher-Price toy
closet, which includes $2,500 worth of Fisher-Price toys, a year's worth of Fisher-Price diapers and a Kodak
Playsport Digital Video Camera. Additionally, there are 50 secondary prizes.
"For over 80 years, Fisher-Price
has been all about bringing joy to young children and parents through the power of play. A child's laughter is an indication
of health, proper development and happiness - all things that play enhances," said Donna Polimac, mother of two young
children and Senior Manager - Marketing for Fisher-Price. "We encourage all Canadians to enter the ‘Best Little
Laugh' contest and invite Ontarians to join us for the Fisher-Price Playtime Tour 2010 to test out the newest and hottest
line-up of Fisher-Price toys."
Fisher-Price
Playtime Tour 2010 Today's moms have grown up
playing with Fisher-Price toys and in a recent Angus Reid survey they have indicated that their favourite toy growing up was
the Little People Farm Play Set followed by the Chatter Telephone. Now, moms love seeing their children play with toys because
each child interacts differently with each toy. When asked what they enjoy most when watching their child play with a toy,
the majority of moms surveyed in the Angus Reid poll said "seeing what they do with the toy." Therefore, Fisher-Price
is introducing the Playtime Tour 2010 to give moms and caregivers the opportunity to see their kids play with the classic
as well as the latest and greatest Fisher-Price toys free of charge. The Tour will travel across Ontario from August
19, 2010 to October 2, 2010, stopping at over 25 locations.
Schedule of Playtime
Tour 2010 Stops · Toronto, Ontario
Place - August 19 · Toronto, Ontario Place - August 20 · Brampton, Zellers (Trinity
Common Mall - 80 Great Lakes Dr.) - August 21 · Thornhill, Toys ‘R' Us (300 Steeles Avenue West)
- August 21 · Whitby, Toys ‘R' Us (50 Thickson Rd. S.) - August 22 · Ottawa,
Sears (2165 Carlingwood Ave) - August 25 · Nepean, Toys ‘R' Us (183 Merivale Rd.) - August 26 · Belleville, Toys ‘R' Us (390 North Front St.) - August 27 · Belleville, Zellers
(199 Bell Blvd.) - August 27 · Peterborough, Zellers (950 Landsdowne St. W.) - August 28 ·
Guelph, Zellers (175 Stone Rd. W.) - August 29 · Windsor, Sears (Devonshire Mall - 3050 Howard
Ave) - September 8 · Pickering, Sears (1355 Kingston Rd.) - September 11 · Mississauga,
Toys ‘R' Us (3150 Argentia Rd.) - September 12 · Barrie, Toys ‘R' Us (555 Bayfield St.) -
September 17 · Bramalee, Sears (25 Peel Centre Dr.) - September 18 · Toronto, Toys
‘R'Us (Sherway Gardens - 690 Evans Ave) - September 18 · Brampton, Toys ‘R' Us (150 West Dr.)
- September 19 · Brampton, Toys ‘R' Us (Bramalee City Centre - 25 Peel Centre Dr.) - September 19 · Lindsay, Zellers (Lindsay Square - 410 Kent St. W.) - September 22 · Bowmanville/Clarington
(Clarington Town C - 2383 Hwy. #2, Unit D) - September 22 · London, Zellers (Masonville Place - 1680 Richmond
St. N.) - September 24 · Sarnia, Toys ‘R' Us (Lampton Mall - 1380 London Rd.) - September 24 · Kitchener, Sears (Fairview Park Mall - 200 Fairway Rd. S.) - September 25 · Kitchener,
Toys ‘R' Us (419 Fairway Rd. S.) - September 26 · Oakville, Toys ‘R'Us (290 North Service
Rd. W.) - September 30 · St. Catherines, Toys ‘R' Us (87 Meadowvale Dr.) - October 2 ·
St. Catherines, Sears (Penn Centre - 221 Glendale Ave) - October 2
* Fisher-Price Playtime Tour 2010 stops
are subject to change, please visit bestlittlelaugh.ca for the latest up-to-date information including stop locations and times.
For more information on the ‘Best Little
Laugh' contest or the Fisher-Price Playtime Tour 2010, please visit bestlittlelaugh.ca.
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